Every day, AI recommends your competitors instead of you.
Most brands don't know what AI Models say about them. MARK does. And it tells you exactly how to change it.
Your position. Scored. Across every AI Model.
AI models are the new shelf space and key influencers. Therefore brands must optimise for them to be visible and selected. You see the full picture. You know who's winning. And you know why.
MARK measures your Share of Model and Agentic Readiness, benchmarked against key competitors and interceptors (brands not previously considered) in your category.
With the Ghost Shopper we analyse the agent's experience of your website and identify where and why it breaks down.
Expose competitor AI commerce gaps to identify deflection opportunities.
How AI models think of your brand.
Protect cart-level margin from agent-driven discount pressure and algorithmic pricing arbitrage.
Measured across every major AI model — ChatGPT, Gemini, Claude, Perplexity, DeepSeek, Meta AI — and refreshed monthly.
Three steps to improve your AI position.
Tell us your category and competitive set. We set up your measurement baseline.
MARK runs your AI visibility audit across every major model. Share of Model, Machine Preference Index, and Agentic Readiness Score — measured and benchmarked.
You receive a prioritised roadmap, competitive analysis and white space opportunities.
QUEEN.
Five moves to own AI selection.
QUEEN is the five-step framework we use to measure your AI visibility, find what's costing you selection and fix it. Powered by 10 proprietary agents from AI Sentiment to Ghost Shopper competitive intelligence.
- QQuantify
How are you showing in AI models?
We give you your Share of Model by AI model, by category, every month.
- UUncover
Who is AI recommending over you — and why?
We name the competitors and interceptors winning your category and show you exactly why they're being chosen.
- EExamine
Why aren't you being selected, and what needs to change?
We diagnose every gap and deliver a prioritised roadmap.
- EEnforce
Are your fixes holding? Know the moment your position shifts.
Continuous monitoring so a shift in AI behaviour never catches you off guard.
- NNavigate
How do you defend and grow your AI-driven revenue?
We provide a strategic playbook to drive revenue and win in agentic commerce and AI-mediated environments.
Built for the teams defining AI strategy.
Agencies
Your clients will ask about AI search. You should already have an answer. Partner with MARK and make AI visibility a billable capability overnight.
- Client-ready reporting and insights
- Monthly cadence fits your retainer model
- First-mover window is open now
Brands
You're losing revenue to AI you can't see. MARK shows you exactly where you stand — and tells you what to fix.
- Share of Model benchmarked against your full competitive set and interceptors
- Prioritised roadmap
- Monitored every month so you never fall behind
Questions brands ask before they start.
↳ How are you showing up in AI models?
We give you your Share of Model by AI model, by category, every month.
↳ Who are AI models recommending over you — and why?
We name the competitors and interceptors winning your category and show you exactly why they're being chosen.
↳ Why aren't you being selected in AI environments and what needs to change?
We diagnose every gap and deliver a prioritised roadmap.
↳ How do you defend and grow your AI-driven revenue?
We provide a strategic playbook to drive revenue and win in agentic commerce and AI-mediated environments.
↳ Why is my traffic and/or revenue down?
As more of your audience researches and shops through AI models instead of search engines, fewer of them ever reach your site to be counted — even when they would have chosen you. Traffic and revenue drops that don't show up in normal SEO reporting are increasingly explained by AI visibility, not by anything wrong with your site.
↳ How do I get ready for AI search and agentic commerce?
We assess your Agentic Readiness Score and give you a prioritised roadmap covering both AEO — how you're found and cited in AI answers — and ACO — how you're discovered and recommended by AI shopping agents — so you know exactly what to fix and in what order.
↳ Is MARK an AEO tool?
No — MARK is a proprietary measurement and diagnostic tool, delivered with strategic guidance from our team. It's designed first for feed-based advertisers and covers both AEO elements, but focuses on ACO. On the AEO side, MARK measures and diagnoses how your brand is represented in AI answers and gives you topline recommendations. On the ACO side, we identify exactly where the gaps are in your site, product data and infrastructure set up and delivering a prioritised roadmap to close them.
↳ What's an interceptor brand?
An interceptor is a brand AI recommends in your category that you wouldn't previously have considered a competitor — often a booking aggregator, marketplace, or adjacent brand that AI models trust more than expected. MARK names them by category so you know exactly who you're really losing selection to.
↳ Why isn't AI recommending my brand?
Usually one of three reasons: AI models can't find clean, structured signals about your brand and products; a competitor or interceptor is simply trusted more for that query; or your public content doesn't answer the question the way AI models retrieve it. MARK diagnoses which of the three it is and what to do about it.